If you start your site from scratch, selecting key words at this point is to save time and money. If you're designing a website is yet to be overcome their previous mistakes.
Zeroing the right keywords
If you are wondering what keyword has to do with web design thinking again. Determines whether the architecture of your website will have a folder or a linear structure. If This is a folder structure and many levels?
Consider a hypothetical example. Suppose you are a company that sells candy. Is designing an electronic commerce site. You may have two or more options for Web site architecture.
Option 1: show the company of confectionery products by type, such as cakes, candy, cookies, chocolates, etc.
Option 2: The candy company show products for events such as birthdays, weddings, thanksgiving, baby showers, etc.
Option 3: This option is a bit expensive because it is a more complex programming database level. You can let the visitor decide how he or she wants to see the correct place product or the time-wise.
What structure is appropriate?
Before you decide it is necessary to conduct research online for our future clients. Using a key tool that customers know what search terms to find "wafers" certain types of pastries and cakes wedding, birthday cakes, layer cakes and so on. In the same true position of candy.
Naturally, the second option is a better structure architecture of the website. It can grow laterally and longitudinally. It is more appropriate to search patterns in the later will be easier to optimize.
The best way to search by keyword is to write sentences describing the purpose of your website. Start with:
5 sentences of one word
10 two-word phrases
5 three words
Thrown into a tool of key words. You will be amazed results.
Keep them in a spreadsheet.
Selecting Keywords
Its calculation sheet is probably a thousand keywords. It is better to have a key base for the spirit in which your site will evolve. Think before you begin the selection.
Select the 3 most appropriate word phrases for your site. That is the priority for now … But not not neglect to punishment or 2 word keywords. Over time you will be able to generate traffic to your site using the keywords too and probably have more traffic research.
The other factors are important
Select a long-chain 3-word sentences which range from research on 5 per day. This is the start list for keywords on your site. Repeat the same procedure for the two sentences of text.
At this stage, be appropriate for you to set aside 1 word phrases not included in the site design, but in the optimization process ..
Keywords Embed in your site design
Everyone breeding efforts are useless if your keywords are not properly integrated into the design.
2 points before you begin:
Do not optimize for more than 3 words on a page
Preferably, for example, to optimize Related Keywords:
Virtual offices in Irvine Orange County (keyword)
"Virtual Offices
Virtual Offices-Irvine
Virtual Offices Orange County
Get your site designer to use these search phrases in the page title tags, keyword tags in header tags and ALT tags. While writing the content Page sure to use the expression of at least twice in 350 words of content. Use synonyms of keywords.
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